Comedy Central is serious about their promotions, and has promoted heavy weight (in terms of career not bathroom scale) PETER RISAFI to lead their creative efforts. His new title will fill up a whole business card: VP of Brand Marketing and Executive Creative Director. He’s a New Yorker, of course, and report to MICHELE GANLESS, EVP and Manager. He came over to CC six years ago, before that he was Creative Director of SoapNet, making their launch a success. He’s also done creative work at Lifetime, FX and fXM, Nick at Nite and Nickelodeon. Yep, I told you he was a heavyweight.
HUMBUG list could really take off here. But no. I throw in the towel. There is no holding back the greedy “spend money and save the economy” thrust that the holidays have taken on. The final straw came yesterday when, in a banner ad on Yahoo, Sonic Drive In has the 40 Days Til Christmas slogan flashing at me, accompanied by a tater tot in a Santa hat. You win. I give up. Let the retailers fight it out for the money. I’m giving homemade gifts. Tater tot in a Santa hat, indeed.
Thought to hold in mind and ponder: “When you hear the toilet flush and the words ‘uh oh’, it is already too late.” ~ Mothers Everywhere