How Sweet It Is In Fayetteville, Arkansas. Sweet as in JAMES SWEET, the new creative services director for Nexstar’s NBC/FOX combo there, KNWA and KFTA. Sweet, a Toledo, Ohio native, THE Ohio State Buckeye fan and long-time Senior writer/producer for WEWS in Cleveland says he was attracted to the position because “KNWA offered me a great opportunity. Plus, if you’ve
Never been to Fayetteville— its beautiful-quaint, artsy, lots of night-life, very cool town”. He says that while other larger markets and stations were interested in him for management roles, he chose Fayetteville because he “gets the chance to grow in an up and coming market, with good equipment and staff to put my ideas to work”. He also says that he thinks there are lots of talented #2s out there who feel like they’re stuck in a rut, and that he’s “grateful that Nexstar
gave me a chance to move up into management”. While the move into management and to Fayetteville, Arkansas, home of the University of Arkansas Razorbacks, will change their lives, it pales in comparison to the change the Sweets made in their lives on December 18th, when they adopted a little boy, Aaron James. All three Sweets expect to be together in Fayetteville shortly.
Check out the enterprising Soprano’s game. A&E premieres America’s First Mob Family on January 10, and in a run up to the cable debut (it’s a cleaned up version, and I wonder if Tony and the boys will be as real if the “F” word is edited away), A&E has the Connection Game working. Check it out on their website. I’d love to hear what you think of it.
Thought to hold in mind and ponder: “As a single footstep will not make a path on the earth, so a single thought will not make a pathway in the mind. To make a deep physical path, we walk again and again. To make a deep mental path, we must think over and over the kind of thoughts we wish to dominate our lives.” ~ Henry David Thoreau