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Wednesday, March 21, 2007

Mar 21, 2007 by     Comments Off on Wednesday, March 21, 2007    Posted under: Uncategorized

Let’s start this day outdoors, with the channel of the same name. Need to reitterate with telling you we’re discussing Outdoor Channel? VP, Marketing & Research DENISE CONROY-GALLEY is debuting a new logo and new on-air look for the cable net, which is, btw, dropping the ubiquitous “the” from their official name. The newness gets unveiled on Thursday at the upfront event in NYC. Hopefully, we’ll be able to find out if it was an out of house project or if the good artists at the channel got to express their talents to the max. Watch this space.

The Detroit Tigers training camp down in Lakeland, FL (home to the grocer Publix) has a new look thanks to DIY Network. Sounds like a real puzzler…decorating a training facility. But they did and you can see the results April 8 when DIY TO THE RESCUE airs.

Bye bye bunnies. So says CINDY RAKOWITZ, who has been in charge of the PR and Marketing area of Playboy for the last 15 years. Yes, in LA of course. She’s checking in the 5W PR as SVP and GM.

LEE ARMSTRONG, who began her TV career in the promo ranks, will retire from her General Manager slot at Charlotte’s ABC legend, WSOC, in June. Lee is an amazing lady who broke glass ceilings along the way. Hate to see her go.

Speaking of interesting promotions…remember back in the Fall when CBS put promos on eggs? Well, I got a present for St. Pat’s and it was potato chips printed with movie trivia. Had never seen that before, and it’s fun. A great gift and a cruncy, salty way to enjoy tasty trivia. Or use in a promotion.

Had the pleasure of dialing Director of Programming and Promotion LYN CONLAN down at Tampa’s WMOR and loved, loved, loved her voice mail message. I might have to dial her daily just to enjoy. And from her, we get our Think About This: “You can bet on the fact that when something hits the fan, it will not be evenly distributed” ~ LC

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