This is a different announcement, of sorts. JOE EARLEY over at FOX (he’s the EVP of Marketing and Communications) has made a new hire…someone who has never been in the entertainment field before. Joining FOX as VP, Marketing Strategies and Analytics is BRIAN OWENS, who comes to the network from a marketing and branding exec slot at Nestles…the ones who make the very best. And he even worked in the confections division at one time. Anybody know how to sing the Nestle song? Moving along… Owens has a BS in mechanical engineering as well as an MBA from the University of Michigan. Brand building strategy will be his forte. Well Dunne! Brian. Welcome to the world of entertainment.
Had a nice chat with STEVE WOMACK and he was so sweet when he told me I messed up call letters for a station in Huntsville, Alabama. He is, of course, right. I told you about ERIN PATTERSON becoming the new marketing writer producer at Raycom’s NBC station in Huntsville, aka Rocket City. Well, I said the station was WAAY and it is actually WAFF. WAAY is ABC. I must be getting dyslexic as I mark off those birthdays, because these two calls look a lot alike to me. Anyway, the lovely Erin is at WAFF and STEVE is the head creative at WAAY. Thanks for helping get that straight. And, btw, did you know Huntsville is also the Watercress Capital of the World?
“If success or failure of this planet and of human beings depended on how I am and what I do, how would I be? What would I do? ~ Buckminster Fuller