Down Louisiana way comes word that Tribune-owned ABC affil WGNO has hired BOBBY CHILDS. The promotions writer producer is a native of Laplace, LA, which is part of St. John the Baptist parish. Isn’t that evocative? Laplace is also the “Andouille Capital of the World”. Bobby comes back to New Orleans after being with NBC affil WVLA in Baton Rouge. A grad of SE Louisiana U in Hammond (majoring in Mass Comm and Theatre), Bobby is a gadget guy who loves to write and post. He met his boss, CSD KELLY DONNELL, back at NO’s UPN. They just finished up a kickin’ campaign for their Wheel of Justice segments. Well Dunne! Bobby!
The Hearst-owned affiliates across the country are strutting their stuff, runway style, so to speak. Click here to see how the stations, Marie Claire Magazine and Lifetime’s Project Runway will all play together.
Nickelodeon is getting a whole new look. Read about it here.
Is there any place, thing or event viral marketers won’t use to get a buzz going?
Think About This: “Look well into thyself; there is a source which will always spring up if thou wilt always search there.” ~ Marcus Aurelius