Neighboring states Tennessee and Kentucky (we’re talkin’ bourbon country folks) have news to share today. Perhaps a little hair of the dog is in order for the following good news. I’m sure ready. The lovely LORI ASBURY, Senior Vice President of HGTV’s Marketing, Creative and Brand Strategy Department down in Knoxville, TN has made to changes. PAIGE HARDWICK was upped from Director, On-air Strategy and Media Planning to Vice-President. A new member of the VP club! Paige has been with HGTV since ’05 when she moved north from doing marketing for Turner Network TV in Atlanta. GARY MCCORMICK (that’s his pix there) has joined HGTV as director, partnership development, moving over from DIY Network where his biz card read director, partnership marketing. Gary’s a PR pro who handled for DIY and Fine Living and has been with some of the major PR players. Well Dunne! to you both!
From the Kentucky side of the news, Louisville is getting a very talented South Carolina lady in the form of DEILIA RAY WILLIAMS. She’s been a Senior Producer at Meredith’s WHNS FOX in Greenville, SC. For those who aren’t familiar with the South, Greenville is considered the Upstate area of SC, and it’s where Deilia was raised. She’s heading to be the Assistant Creative Services Director at Hearst’s WLKY in Derby Town. Along for the move will be her hubby and two little types, ages 3 and 1. Congrats and Well Dunne! Deilia.
Stay in touch and let me know what’s happening.
Think About This: “Holding on to resentment is like taking poison and hoping the other person will die.” ~ Carolyn Myss
Changes and promotions at HGTV in their Marketing, Creative and Brand Strategy Group, headed by LAURIE ASBURY. Getting a bump up the ladder are SHANNON DRIVER, PAIGE HARDWICK and CHRIS MOORE. Shannon is now director, partnership & brand extension marketing, which is a new position. Paige Hardwick has been upped to director, strategy and media planning, with oversight of on-air and off-air advertising and marketing campaigns. Chris Moore has been promoted to vice president, creative director with responsibility for HGTV’s visual identity and creative and art direction for on-air and off-air marketing. Two getting expanded duties are ANNETTE LINDSTROM BRUN, vice president, consumer marketing, who will continue to direct consumer marketing campaigns, affiliate initiatives and cause marketing, but adds interactive and mobile marketing to her responsibilities. Last but not lease is AUDREY ADLAM, vice president communications, now also will overseepartnership marketing, including the development and execution of retail and media partnerships. Whew….a great big Well Dunne! to each of you.
Out in the Valley, Hallmark Channels has promoted ANTHONY WHITE to SVP, marketing. He has been VP for Hallmark Channel and Hallmark Movie Channel. His boss is still LAURA MASSE, the lovely executive we interviewed just a few days ago. Well Dunne! Anthony and thanks Laura.
Check it out…info on the major rebrand about to go down at CourtTV. Click here.
Ari Emmanuel, who I SOOO begged to be my agent way back when he was starting out (he was very polite but passed on that golden opportunity) has his own take on the writers strike. He obviously has thrown his writing clients under the bus in favor of the producers and their ages old system of sharing income with the people who made the content possible. Yes, I am 100% WITH THE WRITERS and so should you all. Don’t think that this won’t have an impact on your jobs. As a writer and a producer, I believe there’s more than enough to go around. And yes, I will be sharing my views with each column until there’s a successful resolution. Click here for Ari’s observation.
Think about this: “Life is like a bicycle. To keep your balance, you have to keep moving.” ~ Albert Einstein