Knowing a good place for yourself is a very good thing. All who wander are not lost, but in TV marketing, a little wandering can lead to just the right spot. Such is the case with KRDO’s new Promotion Manager, DANIEL BENSON. An transplant from West Virginia (seems he has a thing for mountains…which is pretty great) he has found his bliss in one of the most gorgeous markets around – Colorado Springs. His first TV job was in Dean Matin’s hometown. Points for those who answered Steubenville Ohio. He was at WTOV. He began at the News-Press & Gazette’s ABC affil in 2014, working his way to leading the creative efforts. Nothing like a good happy story to take our minds off the laundry list of To-Do’s, eh? Well Dunne, Daniel!
Waiting for your network to come up with marketing ideas for you? Help them out, like WUTR/WFXV’s CSD TERRY KOWALSKI did for Fox, the WFXV side of his duop. Monday morning, all across the viewing area, his creative crew and news folks delivered thanks via donuts to the first responders in the market. It’s a tie-in for the 9-1-1 return on Sunday and Monday evenings as well as the return of The Resident. BTW, the Sunday evening showing of 9-1-1 did gangbusters across the country. Happy firemen, hospital MDs and RN’s and police – yep, a great idea. And it was a local donut shopt that got all the business. Well Dunne Terry!
Think About This: “Courage does not always roar. Sometimes courage is the quiet voice at the end of the day saying, ‘I will try again tomorrow.” ~ Mary Anne Radmacher