Love has been in the air – can you feel it? Making an early appearance, Cupid has beat the groundhog by several weeks, no doubt bringing about one such happy love event from the left coast. A wedding! All best wishes for ‘happily ever-aftering’ go to PETER NOLL, who tied the knot with this partner. Peter is Director Affiliate Marketing and Promotion for ABC out in Burbank. Smiles to you two! Well Dunne!
Well Dunne! Talent’s HARRY LEGG is a major martial arts guy. He loves it – and is pretty good at it. All said because he was in NYC Sunday night – and the mugger who jumped him from behind found out just how good Harry is with self-defense. Wow. Harry is 1,000% OK. He didn’t even sound nervous. Lesson – Don’t mess with him. Well Dunne! Harry.
Two blogs of interest for you. First, BILL HARTNETT’S World On Shuffle. Bill is uber fab and his writings about freelancing and work in today’s ever-changing biz environment are well worth the time. Check it out. And second, here’s a site for both the creator and the client from NatGeo & NatGeo WILD SVP Creative ANDY BAKER. In this case, the name doesn’t say it all, since the blog name is The Client Blog. It’s way more than than that. I’m lovin’ it. Just click and enjoy.
Think About This: "You are an Angel, and your life is your message." ~ Don Miguel Ruiz
This morning, "The Upfront and Presentations Survival Kit" session was inspiring, snappy-clever and the clever humor made the room erupt in laughter more than once, too! This was an opportunity to see how the networks have truly agonized to make an impact on the folks who make TV successful – people who buy media. These "mini-post-mortems" gave a quick glimpse into just what goes into these vital "Upfronts" and the collateral material designed to load-up the bullet chambers for sales.
Our skillful moderator was Well Dunne favorite, CHRIS SLOAN, Prez & ECD of 2C Media. BRIAN DOLLENMAYER, EVP of Mktg Ops for Fox rolled his plain and simple "We’re Frickin Fox — DEAL WITH IT" programming montage. ANDY BAKER, National Geographic’s EVP (just promoted) and Creative Director shared the brilliant treatments for the series How Sex Works. We saw the one YOU never got to see and the final that aired. Fascinating. SUSAN KANTOR, EVP at Warner Bros/ for Domestic TV Distribution, took the tarp off her team’s process of how The Big Bang Theory is on its way to be the next Friends (and you better believe it, too!).
Finally, PATRICK TRETTENERO, VP Creative, Branded Content at USA network perhaps displayed the most magic of all: HOW do you promote a new show that hasn’t even started production yet?" The case study was their new show, Political Animals. (Google it, but it’s where a Big Screen star arrives in hip series Little Screen land with the likes of Sigourney Weaver, with Ellen Burstyn, et. al.) We eyeballed the rough. Then the embellished final using only 10 days of dailies footage. Wow. A stunner. The session ended with the quick war stories of how three months of work gets scuttled in 5 minutes or the record for a promo to air by a network. One said, "about 30 minutes…we asked the chief…pick A, B or C…because it’s airing NOW."
Sunny is not just a weather forecast…it’s a way of looking at things. OK, it IS a weather forecast, but there’s more. It also describes ABIGAIL O’STEEN, a true Floridian who loves time she spends outdoors in the…ready for it…sun. Ms. Abigail is the new Creative Services Producer for Heart’s NBC affiliate WESH in Orlando. She’s making the transition from O-town’s Cox-owned WFTV, where she’s worked for five and a half years, in both the newsroom and in the promo department. Learned a lot about Topicals while there. She’s got a broadcast journalism degree from the University of Florida and grew up in Montverde, which is on Lake Apopka. She’s all happy about her new gig and working with Promo Manager TONY REED and CSD STEVE RIFKIN. Well Dunne! Abigail.
Speaking of Orlando – CSD BOB ST CHARLES at WFTV is looking for a Promotion Manager. Here’s the deets: Promotion and Brand Manager WFTV Orlando, FL
If you are organized, creative, talented, energetic, have great leadership skills and looking to live where the sun shines all year long, then this job is for you.
WFTV is Central Florida’s News Leader, an ABC affiliate and Cox Media Group station serving Orlando-Daytona-Melbourne, a top-20 market, currently has an opening for a Promotion and Brand Manager to join our Creative Services Team.
Successful candidate must be able to effectively lead a dynamic team of producers and graphic artists in the creation of high quality image, topical and sweep spots for a number one news brand. You must also be able to turn news promos that are compelling and relevant to viewers in a deadline-driven, high pressure environment and assist in developing and executing long term marketing and community engagement strategies in a highly competitive market. Position also will be responsible for scheduling daily promos and managing promotional inventory and coordinating and managing station events and strategic partnerships.
Previous position in television promotion management and basic Avid editing skills required.
Please send your resume to:
Bob St. Charles
Creative Services Director
WFTV / WRDQ
Job Alert – VP of Video Marketing at Cox Comunications in Atlanta
Think About This: "We each have the choice in any setting to step back and let go of the mind-set of scarcity. Once we let go of scarcity, we discover the surprising truth of sufficiency. By sufficiency, I don’t mean a quantity of anything. Sufficiency isn’t two steps up from poverty or one step short of abundance. It isn’t a measure of barely enough or more than enough. Sufficiency isn’t an amount at all. It is an experience, a context we generate, a declaration, a knowing that there is enough, and that we are enough." ~ Lynne Twist