There’s a very fine line (if it exists at all) between marketing programming and making programming. Jumping back and forth should be easy, but a lot of folks don’t seem to understand the relationship between the two. Then again, some get it…and a talented person takes on the job of Executive Producer. It’s what ED ROTH has done. Kudos to the owners of AZTV in Phoenix for nabbing him to be the EP for their Arizona Daily Mix. Ed had been handling marketing for syndie The List. Ed got a degree from Boston U and even studied at Texas in Austin. He worked with the legendary team of Jacobs and Gerber where they really taught him the in’s and out’s of copywriting. He’s been Creative Director for Catspaw Productions (RIP Doug Paul) and for Disney back when it was Buena Vista TV. Ed’s put his creative stamp on Fox Broadcasting’s shows, Vacation TV and a slew of cable nets. Most fun was working with the San Diego Padres…Ed’s a baseball man. He’s getting up with the sun and loving it. Round of applause for his new gig. Well Dunne! Ed.
Think About This: “The best teachers are those who show you where to look, but do not show you what to see.” ~ Alexandra K. Trenfor