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Tagged with " David Poltrack"

August 8, 2011

Aug 5, 2011 by     Comments Off on August 8, 2011    Posted under: Uncategorized


The new head honcho of marketing for NBC is Showtime’s former marketing guru, LEN FOGGE. After 15 years at the cable net, Len is stepping into the official title of NBC Entertainment Marketing President, a shorter title than what he had at Showtime, which was Executive Vice President, Creative, Marketing, Research & Digital  Media, Showtime Networks Inc.  Whew! Len has a background with agencies before his long and impressive tenure at Showtime and is the immediate past Chairman of CTAM’s Board. Gotta love a guy who went to school with the Jesuits – holds a degree from St. Peter’s College.  Well Dunne! Len.

OK, so over at Showtime, we have changes. FRANK PINTAURO and DONALD BUCKLEY are now co-heads of the SNI creative operation, The Red Group, which was named best In-house Agency by PROMAX, btw. Both Frank and Donald are now EVP’s too. Donald has a background at Warner Bros, where he co-founded  Warner Bros online among other cool things. Well Dunne! Frank and Donald!

Also, Showtime has promoted SHARON ALLEN to SVP of Program Marketing and Advertising. Sharon is an active member of WICT and is a real go-getter. The UCLA grad is active in CTAM as well. Well Dunne! Sharon!

Job Alert: Promotions Producer and a Promotions Assistant needed at KHQ KNDU, KNDO, and SWX-TV…all 4 in Spokane.

RANDAL GAGE,
the CSD in OKC at  Hearst, has news of his own. He just got engaged! All best wishes to you and the lovely bride-to-be, Randal!

If there’s somebody smarter about TV research than CBS’ DAVID POLTRACK, I don’t know who they are. Gotta take the time to read the latest from him and you’ll be up to date on consumer – product relationships. 

Great little do-able stress relievers (not that you need them…) in a story called ‘how to stop stress in 60 seconds or less’ and it does not involve a gun. 

Finally, a nice guideline for Internet Café Etiquette 

Think About This: “It’s possible to mend our world only by finding the courage to mend ourselves.” ~ Dr. Sonya Friedman

 

March 25, 2011

Mar 24, 2011 by     Comments Off on March 25, 2011    Posted under: Uncategorized



Talk about One To Watch…put NOELLE KEARNS on that list. She’s the newest member of JIM HART’S Creative crew at Scripps’ ABC affil KNXV in Phoenix. Noelle began on Monday and is calling The Valley of the Sun home,  leaving behind the still wintry weather on the East Coast. She’s as native to Philadelphia as a cheese steak. Noelle began at WPVI in Philly, working her way up from Intern to part-time Associate Promo Producer. Her teachers on this journey? One uber-talented MIKE MONSELL, VP and Creative Honcho at ABC’s station in the City of Brotherly Love. And the other was effervescent KRISTIE GONZALES, now CSD at ABC in Fresno – but when taking Noelle under her wing, Kristie was crafting promos at WPVI. Noelle has a degree from Temple and I hope she gets as big a kick out of the saguaro cactus as I do!  Big Well Dunne! Noelle.

Demographics are dead. So says CBS Research Guru DAVID POLTRACK, and he’s truly the best research person around. The end of the 18-49 demo.

What a wonderful promotion The History Channel has. Check out the National Civil War Student Challenge. You can play without officially competing since its pretty sure none of you are still in high school. Just how well versed you are in Civil War history?

The Mercury Radio Awards are calling for submissions for their 2011 Awards. If you have radio spots or a campaign, you’ll want to get the info here. Pondering why entry fees for ALL competitions have skyrocked…seriously. Wow.

Yesterday, I made a mistake and need to fix it right now. STEPHEN ARNOLD is how you spell STEPHEN’s name. With a Ph…not a v. He’s already forgiven me and I won’t make that mistake again. So all you in search of great music, you know how to correctly spell his name!

Think About This: “That seemingly scary condition, whatever it may be, is not the problem. It’s your reaction that has you shaking. And that’s why, if you’ll become conscious of a fearful condition instead of afraid of it, you’ll change forever your relationship with fear." ~ Guy Finley