Tagged with " featured"
Kudos to CORY BAYLE, who is already hard at work as the Promotion Manager at Nexstar’s Amarillo operation, KAMR. He’s been doing just about all one can do in the line of promotions for KAMR for the last few year, and he has a great eye. Let’s not forget his background in radio, where he was on-air talent and program director for stations in Houston, Corpus and Midland. Well Dunne! Cory.
Job Alert – WMC-TV 5 is looking for a full time Senior Commercial Producer to join our team. Three years experience as a Promotion Producer or Commercial Producer is preferred. Must have professional demeanor and work well with clients, account executives and Marketing staff. Must be able to conceptualize, write, shoot and edit commercials for local direct clients and add to the station’s Marketing effort when needed. Some evening or weekends may be required. Must be flexible and have a great attitude! Advanced knowledge of non-linear editing, Adobe Creative Suites, After Effects, social media and website content creation in a business environment is a plus. If you’re ready to join an award winning creative team, send your resume, references and reel to: Chris Conroy, Director of Marketing, WMC-TV 5, 1960 Union Avenue, Memphis, TN 38104. You can also email to firstname.lastname@example.org. No phone calls please. EOE-M/F/D/V
Think About This: “Be grateful to the man you help, think of him as God. Is it not a great privilege to be allowed to worship God by helping your fellow-man?” ~ Vivekananda (1863-1902)
Job roundup time. See of any of these are up your alley.
Creative Services Director slots open:
@WFFF – Burlington VT
@KOB – Albuquerque NM
@WUPA – Atlanta
@WPTZ – Burlington, VT
@KFSM – Ft. Smith
@WLTX – Columbia, SC
@WHNS – Greenville, SC
VP Brand Marketing @Comedy Central – NYC
VP Creative Director Brand Advertising @NBC Sports – NYC
Marketing & Promotions Director
@WGXA – Macon GA
@WVNS – Charleston WV
@WFXG – Augusta, GA
@KRIS – Corpus Christi
@MTV2 – NYC
Assistant Creative Services Director
@WAPT – Jackson, MS
@KNBC – Burbank
@WGME – Portland ME
@WBAL – Baltimore
@WCVB – Boston
@WPGH/WPMY – Pittsburgh
@WHBQ – Memphis
@WISN – Milwaukee
Promo Producer (& Editor)
@WPTY/WLMT – Memphis
@KVVU – Las Vegas
@KCRA – Sacramento
@KEYE – Austin
@KDVR – Denver
@WTVJ – Miami
Graphics and Art Designers
@KTVT – DFW
Sr. Director of Communications @NBC Sports Group – NYC
Sr. Marketing Manager @Turner Broadcasting – Atlanta
Publicist @ HBO – NYC
Graphic Designer @ Travel Channel – Chevy Chase MD
Graphic Artist @Scripps Graphics Hub – Tampa
Creative Services Production Director @AMC Networks – NYC
Copywriter @Fox Sports – LA
YES…read about how interruptions zap your brain power. They do…and work spaces today are full of unnecessary interruptions. Read it.
Think About This: "A great many people think they are thinking when they are merely rearranging their prejudices." – William James
Sending out healing thoughts to InVinceable Marketing’s VINCE MANZE who is welcoming a new knee in LA.
Last day for getting pix in for the upcoming edition of PROMAX Brief’s Shuffle page. Yep it’s the one that will be available at the LA Conference and at the Station Summit. Sooooo….those of you who are involved…now is the time.
Milton Berle, TV’s first true star, was known far and wide for his huge…memorabilia collection. Which is now being auctioned off.
Need a stedicam for your iPhone? Yes, there is one.
Always good to have fun writing and grammer reminders, like ‘3 Common Language Mistakes That Drive Me Crazy’.
Think About This: "Without music and dance, life is a journey through a desert." ~ Pat Conroy
From the ‘better late than never’ file we need to send kudos on two promotions over at CBS Television Distribution. Let’s hear it for SARAH LABRACHE and ANNE de VEGA, both named VP CBS On-Air Promotion. Anne has a station background, having worked as a promo producer at both WCCO in Minneapolis and KCBS in LA. That’s Sarah in the pix for those of you looking at the blog site itself. Great big Well Dunne! to two talented ladies.
Job Alert – Graphic Designer CBS Dallas-Fort Worth
CBS 11 and TXA 21 are looking for a graphic designer to join our Creative Services team! Our studios are located in Fort Worth, TX. The cost of living is low and there is NO STATE INCOME TAX IN TEXAS!
Here’s what you’d be doing….
- Design and build news graphic requests daily, meeting required deadlines and in an accurate manner.
- Use Curious Mapping software to create still and animated maps for newscast.
- Use various software such as Photoshop, Illustrator, After Effects, Cinema 4D and others to design and build requested graphic projects for promotions and client services. These projects may include 2D and 3D requests.
- Follow Art Department protocol for archiving and maintaining graphic art systems and storage.
- Contribute ideas and designs to maintain the overall look of the stations.
- Other duties as assigned by the On Air Design Manager and VP of Creative Services.
At least 3 years of professional graphic design experience required as well as a related degree in the field. Please apply online at cbsdfw.com or if the position is not listed yet, please send your resume and reel to email@example.com.
Job Alert – copywriter Fox Sports LA job FNG0002229
Good Marketing Gone Wrong – Thanks to the folks at Forbes for sending me a $2,000 off coupon for my first chartered Lear Jet flight. Will definitely make me reconsider flying commercial.
Think About This: “I do not think there is any thrill that can go through the human heart like that felt by the inventor as he sees some creation of the brain unfolding to success…such emotions make a man forget food, sleep, friends, love, everything.” ~ Nikola Tesla
No matter how far he roamed, New Orleans is home, and JOSH MEZA is one happy man. Not just because he’s enjoying the place of his birth, but because he has a new job – he’s the newly named Creative Services Director at WWL, the heritage CBS affil in the Crescent City. He had been Promo Manager there after spending three years up in New York working with BRIAN BLUM at FOX. He’s also worked in Jackson, Mississippi. Great to hear of your new slot, Josh. Well Dunne!
Job Alert – Graphic Artist for the Scripps Graphics Hub down in Tampa
Think About This: Say only what you mean. Avoid using the word to speak against yourself, or to gossip about others. Use the power of your word in the direction of truth and love. ~ Don Miguel Ruiz
He’s got the winter wardrobe for it. ERIK CANDIANI is trading Denver for Minneapolis as he takes over as Director of Marketing and Creative Services at Gannett’s NBC affil, KARE in the Twin Cities. He makes the switch from being VP Marketing and Creative Services at Local TV owned Fox affil KDVR in the Mile High city. He’ll be in place up Minneapolis way by May 6. Yes, he’s happy…I turn it over to him to tell you about it. "I was extremely fortunate to have had a supportive General Manager at KDVR who truly believed in — and stood so staunchly behind me. And a Creative Services Management team who were both extremely creative and so very loyal. I sincerely hope they are lucky enough to have the exact same experience I did sometime in their careers." But wait…there’s more. Yep, there’s the job, the new city, a new place to live… but come the end of June, and Erik and his lovely wife will welcome their third child. Talk about everything being happy and glad. Well Dunne! Erik!
Job Alert – Promotion Manager WISN Milwaukee
FOX DC’s COSMO LOSCO had a big day Tuesday. It was the day the soundtrack to his indie film became available. You gotta check it out. He composed 15 totally awesome Sci-Fi tracks…which qualifies him for the title Super-Creative (like Super-Model, only healthy)
Amazon MP3: http://amzn.to/ZJZUKn
Google Play: http://bit.ly/YKeEIV
Xbox Music: http://bit.ly/12F0DAI
There seems to be a flood epidemic. MARK DRISCOLL had not one but two before settling down in a great LA place. NICK SANABRIA is still trying to sort out the deluge that took out his studio (he’s still handling his stations – he’s just so versatile) and now I had to waste all day due to water from some dishwasher situation. Which leads to the next item…
In case you’re thinking of a new breakfast menu, might it be suggested you try Maple Bacon flavored vodka. Yes, it really exists, as does Blueberry Pancake flavored vodka and Glazed Donut flavored. The wonders of modern science never fail to impress. No wonder breakfast can be the most popular meal of the day
Think About This: “The greater the artist, the greater the doubt. Perfect confidence is granted to the less talented as a consolation prize.” ~ Robert Hughes
BECAUSE OF BLATANT HARASSMENT OF SOME TROLLING ONLINE BULLIES, THE BULK OF THIS POSTING WAS DELETED ON 1/29/15.
Job Alert – UX/Designer Discovery Digital Media NYC ID 7354
Think About This: "To imagine that turmoil is in the past and somehow we are now in a more stable time seems to be a psychological need." – E. Moores, geologist
Today’s not just Earth Day, it’s also the day CSD MIKE SPIECHA signs on a new look at ABC affiliate KTVX in Salt Lake. Mike and his team have been working like mad and the results will be delightful. Mike’s relatively new to the big creative chair, but he’s been doing marketing for the Nexstar affil quite some time before getting the promotion. Well Dunne! Spike.
Job Alert – KDVR Creative Services Producer / Editor for FOX31 / Colorado’s Own Channel 2 – Denver
FOX31 Denver and Colorado’s Own Channel 2 in Denver, Colorado have an immediate opening for a Creative Services Producer/Editor.
We are seeking a flexible and creative producer who can do it all: write, edit, shoot, direct – in a fast-paced news promotions environment. In this position you’ll work with our talented team of producers and designers to create daily topicals, image promos, special report promos, and everything in between.
Required skills: Strong Writing Skills, Final Cut Pro Studio and Camera skills (Canon 5D & Sony EX3)
Preferred skills: After Effects and Photoshop.
A successful candidate must enjoy working in a collaborative environment, be able to meet tight deadlines, and be willing to work a flexible schedule if/when needed. College degree or equivalent experience is essential. Previous television promotions experience will help you stand out
Send a resume and non-returnable DVD or link to demo reel:
Maia Brusseau Promotions Manager KDVR / KWGN 100 E Speer Blvd Denver, CO 80203
Maia.firstname.lastname@example.org NO PHONE CALLS. EOE/M/F/D/V
Think About This: “There are some things in the world we can’t change – gravity, entropy, the speed of light, and our biological nature that requires clean air, clean water, clean soil, clean energy and biodiversity for our health and well being. Protecting the biosphere should be our highest priority or else we sicken and die. Other things, like capitalism, free enterprise, the economy, currency, the market, are not forces of nature – we invented them. They are not immutable and we can change them. It makes no sense to elevate economics above the biosphere.” ~ David Suzuki
KDVR has welcomed MIKE JOHNS aboard as a new creative services writer producer. Mike comes to the Mile High City from WTOC, the CBS affil in beautiful Savannah, GA. Best part of the job isn’t going to be the ski opportunities but working with Promotions Manager MAIA BRUSSEAU. Well Dunne! Mike.
Job Alert – Promo Writer/Producer KEYE Austin, TX
Not a happy day for Well Dunne! Talent’s NICK SANABRIA, whose Chicago area studio flooded due to the horrible rains that hit. He’s going to dry out and fix it all up (he can do anything around the house) and not even miss a beat for his voice clients. Chin in Mr. Neeeek.
Think About This: "When will our consciences grow so tender that we will act to prevent human misery rather than avenge it?" ~Eleanor Roosevelt
From one end of the Mississippi River to the other, that’s the path taken by one MATT DE KEYSER, a native of Waukesha, Wisconsin to be precise. OK, so it’s not exactly the source of the mighty Missisip (which is Lake Itaska in neighboring Minnesota) but it’s close enough for today’s post. After Matt spent time and kept warm making awesome graphics and animations for Weigel Broadcasting in Milwaukee, including CBS affil WDJT TV 58, he floated down the most awesome river in the US and is now happily enscounced in that most unique of cities, New Orleans. He’s the new Production Manager/Design Director at Hearst’s NBC affil in Nawlins, working under CSD BILLY PILGRIM, who told us “Matt has already had his first taste of crayfish since arriving; and says he is really looking forward to enjoying the music and culture of the crescent city. “ Well Dunne! Matt.
Think About This: “We can complain because rose bushes have thorns, or we can rejoice because thorn bushes have roses.” ~ Abraham Lincoln
Lovely Jacksonville, FL is where ERIC PECK is at home spinning motion graphics magic and editing promotions for the Cox Media Group TV stations along Florida’s First Coast. For those who want more details, that would be Fox affil WAWS and CBS affil WTEV. The duop is new to the Cox family but Eric isn’t new to the stations…at one time he was in charge of all the news editing when they were owned by another broadcast chain. Eric has done some very exciting freelance in addition to his work for Jax’s Dalton Agency, where he helped with The Wounded Warrior Project. Looks like CSD TJ KING got very lucky…as well he should. Well Dunne! Eric
Job Alert – Graphic Designer Travel Channel Chevy Chase, MD job 3646
Job Alert – Promotion Manager WHBQ Memphis
Job Alert – Creative Service Director WUPA Atlanta
Think About This: “It is not how much you do, but how much Love you put into the doing that matters.” ~ Mother Teresa
California is known for many things…avocado trees, Hollywood and warmth, just to name three. The warm weather is the draw for DAVID LEE, the new Director of Creative Services and Community Affairs at ABC’s KFSN in Fresno. Temps in the greater Fresno area on Monday were in the 68 and sunny range. It’s a nice change for David’s old city, Spokane, WA, where he was at KXLY as CSD and the temps on the same Monday were 44 with rain. Not that David hasn’t been in warm climes before. He did a year in Hollywood right after college and was at WMAX in Macon, GA doing promo. He also did 10 years at KMSP in Minneapolis, not known for its tropical temps. The Great Falls, Montana man is happy to be joining the ABC group, which has some mighty fine talent handling creative, indeed. Well Dunne! David.
Job Alert – Publicist HBO NYC Job 136133BR
Job Alert – Vice President, Creative Director Brand Advertising – NBC Sports
Job Alert – Director of Marketing KARE Minneapolis
Job Alert – W/P Fox Broadcasting Company Los Angeles FNG0001993
Think About This: “In the here and now; you have the power to change everything…You have the power to live the abundance you were promised.” ~ Gary LaLonde
NATE DARLING…what a great name. Even a drill sergeant couldn’t make that name sound anything other than fetching. Nate is the new Promotion Manager for CSD GREG SAUNDERS at Tribune’s FOX affil KTXL in Sacramento. Nate is making the switch from being Sr. Writer Producer at Hearst’s KCRA in Cali’s capital. But wait…there’s more. Nate is the host of The Nate Darling Show comedy podcast as well as the On Demand Supershow. It’s an impressive undertaking. The Actor/Comedian is a grad of the State University of New York College at Plattsburg, where he got his start in TV doing promo at WPTZ. Ironically, both his old job and a job at WPTZ are today’s Alerts. Here’s to a fun and funny next chapter to your life, Nate. Well Dunne! Darling.
Job Alert – Sr. Promo Writer Producer KCRA Sacramento
Job Alert – Creative Services Director WPTZ Burlington VT
Excent article called When Brand Building Trumps Conversation
Think About This: “The best way to find yourself is to lose yourself in the service of others.” ~ Gandhi
Lexington KY is absolutely gorgeous, even if you aren’t a horse person. Of course, it’s absolute heaven for anybody who loves to see horse races and is home to Keeneland, the most beautiful race track imaginable. Did you know Lexington is the only place that Queen Elizabeth takes personal vacations? Deep in Bluegrass country comes word of a new Marketing Manager at the ABC affil there, WTVQ. Welcome aboard TYLER HISEL who has been on the job just a few short weeks. Well Dunne! Tyler.
Oh, reading that MARIAN MASSARO is announcing the NY Emmys? Well, that part is, indeed, true. But the part I messed up was when it all happens. It’s on SUNDAY April 14, which I thought was a But if you want to go Saturday and stay, the Marriott would no doubt appreciate it.
Think About This: “Change has a considerable psychological impact on the human mind. To the fearful it is threatening because it means that things may get worse. To the hopeful it is encouraging because things may get better. To the confident it is inspiring because the challenge exists to make things better.” ~ King Whitney Jr.
After taking time to get his Masters from Kent State, entertainment marketing veteran TERRY KOWALSKI is getting back in the creative pool. Mr. T’s resume, which as we just learned, now has a Masters in Advertising credit, is going to begin listing his new stint as CSD in South Bend, where he’ll be overseeing ABC affil WBND, the CW25 and 3 digital channels. Mr K will make the transition from Toledo, where he was CSD for ABC’s WTVG. He spent time doing creative for WTEN in Albany and has a fascinating “omg, he can work all those machines!” list of successes at WTVO in Rockford and WDIV in Detroit. He’s a proud Michigan State grad who will be close to the state line in his new gig. With his birthday on the horizon, he can’t think of a better gift, except he is welcoming any gift cards for those so inclined. Hugs and a big Well Dunne! Terry!
OK you New York peeps. Going to the Emmy Awards? Yes, this Saturday night at the Times Square Marriott Marquis. You’re in for a treat no matter what the menu, drink selection or statue haul ends up. Well Dunne! Talent’s MARIAN MASSARO will be your announcer. Yes, the lovely (and lovely sounding) Marian will mark her second year at the gala and she’s thrilled to be a part of the festivities. Now what you need to do is go – take pride in the process – and come Monday, find a project that is perfect for Ms. Marian’s read. Yes, you can do it and you’ll love working with her. Well Dunne! Marian.
Think About This: “Do not let the behavior of others destroy your inner peace.” ~ Dalai Lama
There’s a brand new little boy starting off life out in Sacramento. Everybody welcome Master Henry Colton Smith, son of KOVR’s Creative Services Director DON SMITH and his lovely wife Nicole. He showed up a tiny bit early, but is absolutely perfect in every way. Yes, there should be cigars all around and happy people to welcome him. Now this is what we mean by Well Dunne!
The new Esquire Network has a new VP of Brand and Creative. PATRICK CONDO is that man and he comes over from TBWA/Chiat/Day where he was officially the Group Creative Director.The University of Pittsburgh and Creative Circus grad has some mighty impressive ad agencies on his resume…including Oglivie and Mather as well as Publicus & Hal Riney. That is a total of two agencies with four names. OK…whatever. Well Dunne Patrick.
Healing thoughts to the dad of Well Dunne! Talent’s ANDY SAFNAUER (he’s new…check him out) who had open heart surgery last week.
Five social media lessions from Roger Ebert. Worth the click people.
Think About This: “If I create from the heart, nearly everything works; if from the head, almost nothing.” ~ Marc Chagall
Boy, things are heating up in Houston, and it’s not just the weather. We’ve already spilled the story about KELLY LAMBERT heading to NBC affil KPRC as Brand Manager. Now we’re adding MICHAEL PENIX as Promotion Manager at the Post Newsweek station. It’s a homecoming for Michael, who was doing promo producing across town for TOM ASH over at ABC’s KTRK. That was before he went to Columbia, South Carolina where he headed up the creative department for Gannett’s WLTX in SC’s capital. Other stops along the way for the University of Oklahoma grad include KFOR in OKC and KTUL in Tulsa, his hometown. He should get to know Tulsa native and Well Dunne! Talent voice MARK DRISCOLL. A big Well Dunne! Michael.
Thought your Monday was not up to snuff? Try being RICK SNYDER over at the Speed Channel. Let’s just say it isn’t often one gets to say your week began with a naked man breaking into your offices. Details here.
Speaking of not being up to snuff…GoDaddy had to be taken to the woodshed for their problems with something about advanced hosting of the Well Dunne! Talent site. Thank heavens for the best IT person ever, BRANDON ANJELENO. He nearly had the phone growing out of his ear – that’s how long he had them on the phone to finally get it straightened away. Hugs and Well Dunne! Brandon. GoDaddy – not so much.
Job Alert – Sr. Director Communications NBC Sports Group NYC job 9610BR
Job Alertt – Promotion Manager WPGH/WPMY Pittsburgh
Job Alert– Director of Marketing KRIS Corpus Christi TX
Job Alert– Vice President Brand Marketing Comedy Central NYC
Job Alert – Director Promotions & Editorial, MTV2 NYC ID 5232
Job Alert – Promo Producer KVVU Las Vegas
Job Alert– Sr. Marketing Manager Turner Broadcasting Atlanta Job 83979654
Think About This: “When ‘I’ is replaced by ‘We’ even Illness becomes Wellness.” ~ unknown
Talk about a change in scenery. KELLY LAMBERT is trading Boston for Houston. She’s staying in TV marketing, of course, but lobster is being replaced by Gulf Coast shrimp as a menu item. For Kelly, Hearst’s ABC affil in Bean Town WCVB is being replaced by Post Newsweek’s KPRC as employer. And Ms. Kelly is stepping into management with the post of Brand Manager over on the Southwest Freeway for her new job. It’s not her first Post Newsweek slot…she was down in Jacksonville at WJXT, where her new boss MIKE GUERRIERI once worked as well. Thanks to WCVB’s CSD RUSS NELLIGAN for the update. He’s, of course, looking to replace her. And a Well Dunne! to you Kelly.
Job Alert – Topical w/p for WTVJ Miami
I shall miss ROGER EBERT very much. He was an excellent writer. I hope to see him at the movies in the great beyond….
Think About This: “Everyone is a genius. But if you judge a fish on its ability to climb a tree, it will live its whole life believing that it is stupid.” ~ Albert Einstein
The Windy City is set to welcome a new creative in the form of GRANT HORNE, who is taking the Promotion Manager slot at FOX Chicago. Grant is a particularly super guy, and he was written up in a previous Well Dunne blog post. He’s been at WCVB, the Hearst ABC in Boston, working with another favorite, CSD RUSS NELLIGAN. Once in Chicago, Grant will report to the lovely and talented CARRIE KING and, as a bonus, get to work with Well Dunne! Talent’s NICK SANABRIA, who knows Chicago like the back of his hand. He’ll be a big help, Grant. Well Dunne!
Elsewhere in Chicago, ROGER EBERT is fighting a recurrence of his cancer. I hope you’ll join in sending him healing wishes for an end to his health issues. Always been a huge Ebert fan.
EVAN MINSKOFF is a hoot…he describes himself on his Twitter page as: “SVP, Marketing & Brand Strategy @OvationTV. Comedy-writing, sitcom-loving, carb-obsessed dog fanatic.” Who doesn’t love that?? He’s coming to Ovation from head of branding at Gilt Group. His background is most impressive…Disney, Digitas and The About Group. Well Dunne! Evan.
Think About This: "Love and compassion are necessities, not luxuries. Without them, humanity cannot survive." ~ The Dalai Lama
Getting to stay where you’re happy but working for a company with stations all across the country is a dynamite gig, especially in today’s world, even with the rotten TSA attitude and delays at airports. Bonus if you’re home amongst the palms. One such lucky soul, and the focus of today’s post, is KATHY MOSHER-BOULE. The Indiana U grad is leaving her old position of nearly 17 years as VP of Business Development for the FX Group to work with LIN as their Manager of On-Air Image and Design. Such a cool job for such a super creative (who has such an eye!). Can’t wait to sit and talk about it one day soon Kathy. Until then, a big Well Dunne!
Univision has upped MONICA TALAN to EVP of Corporate Communications and PR. Before that, Ms. Monica was SVP. Yes, she does an amazing job. A very Well Dunne! Monica.
Think About This: "When eating fruit, think of the person who planted the tree." ~ Vietnamese proverb
TERRY MCFARLANE is trading mountains for sand dunes with his new slot at Palm Beach’s WPEC, the Sinclair CBS affil hard on the Florida Atlantic coast. Terry’s decamping Salt Lake City’s ABC affil KTVX where he had been Creative Services Director. Other management slots in TV marketing include being Promo Manager at WOI/Des Moines, CSD slots at KLAS in Vegas, WISN Milwaukee, KXAS Dallas, KTVT Dallas and he was a Creative Account Manager for Studio 121. You’re going to love all the palm trees and the beaches, Terry. Well Dunne!
Job Alert – Promo Producer Memphis
WPTY/WLMT has a rare opportunity for you to join one of the best marketing teams, in a top 50 market. We’re seeking a self-motivated, creative junkie with outstanding writing skills and a passion for connecting people with stories through the power of the perfectly chosen word.
This position is responsible for writing, shooting and editing image campaigns, POB spots, and daily newscast topical promotion. Must also be well-versed in social media.
Are you great and want to be outstanding? Enjoy living in one of the most affordable cities in the country, Memphis, while growing and learning from the best. We want someone with a drive to excel in a fast-paced, high-volume department. 2-3 years experience as a promotions producer required.
Please send resume, writing samples, video link(s) to: email@example.com No Phone Calls Please Equal Opportunity Employer A NEXSTAR BROADCASTING GROUP STATION
Got control freak genes? Guilty. Well, here’s some helpful hints on how not to be a total micromanager. Yes, it’s OK to share with those who are…
Think About This: “Any one who may wish to profit himself alone from the knowledge given him, rather than serve others through the knowledge he has gained from learning, is betraying knowledge and rendering it worthless.” ~ Haile Selassie