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Tagged with " Keith Pardy"

June 6, 2012

Jun 6, 2012 by     1 Comment    Posted under: Uncategorized

Sports and weather…intertwined, always with us…pretty much spectator sports and very popular TV subjects. All this based on JENNIFER ANDERSON GRAGG, who is switching from VP/Brand Strategy at Turner Sports to VP/Brand Strategy and Marketing at The Weather Channel Companies, TWCC as they call themselves. And she doesn’t even have to leave Atlanta. Ms. Jennifer is a James Madison U grad from up Virginia way who has been doing marketing magic for Turner in one form or another…at one time Director of Entertainment Marketing for Turner Network Television and VP Property Development at Turner Sports Marketing and Programming. Love to see a female in the sports marketing ranks, especially leading the way. Over at TWCC she’ll be working with KEITH PARDY, the recently named CMO. Well Dunne! Jennifer.


In today’s crazy world of TV marketing, staying at a station for 25 years seems like a fairy tale. But it DOES happen and on June 2, it happened to the one and only SHELLY SMITH LESLIE, who heads up the creative forces at legendary WRAL in Raleigh. Yep, she’s been at WRAL since 1987, where she began as a sports intern while a student at UNC-Chapel Hill. A huge Well Dunne! to her and to her next 25 years with Capital Broadcasting.

CHARLIE SHEEN is going to PROMAX. Really, he is. Let’s face it – the man knows how to create a personal brand. And that is one of the discussion topics he’ll be sharing in LA at the PROMAX 2012 Conference June 12-14. Well Dunne! T

Job Alert – WPHL in Philly needs a promo writer/producer/editor

Think About This: “Hope arouses, as nothing else can arouse, a passion for the possible.” ~ William Sloane Coffin


February 22, 2012

Feb 22, 2012 by     Comments Off on February 22, 2012    Posted under: Uncategorized

Former Promo pro BRAD MOSES is the new GM at Media General’s WFLA in beautiful Tampa Bay FL. It’s a homecoming for Brad, who worked at Channel 8 as Director of Marketing at one time. He then spent time in lovely Savannah, GA where he was GM of WSAV and has been helming the NBC affiliate in Raleigh in recent years. A big Well Dunne! Brad.

PAM STINSON has caught herself a new job. She’s the new Senior Director of Marketing for the Denver-based World Fishing Network. She’ll make the switch from her post at The Mountain where she was Senior Director of Marketing for the sports-centric cabler.  The University of Wyoming grad has also been an AE for Disney and ESPN. Well Dunne! Pam

The forecast for The Weather Channel Companies is brighter with the addition of heavy-hitter marketing pro KEITH PARDY as CMO. The Florida State grad has done executive level marketing for Nokia and Coke. Yes, it’s an Atlanta based slot. Well Dunne! Keith. 


Anybody out there speak RUSSIAN? Contact me…..thanks.


Job Alert – Creative Director with Turner Studios Atlanta. Steve Rath is the recruiter at Turner you need to get hold of. steve.rath at turner dot com



Think About This: "Confidence, like art, never comes from having all the answers; it comes from being open to all the questions."  ~ Earl Gray Stevens