• Subcribe to Our RSS Feed
Tagged with " Marc Preston"

July 27, 2011

Jul 26, 2011 by     Comments Off on July 27, 2011    Posted under: Uncategorized

 

 

You can take a person out of N’awlins, but you can’t take N’awlins out of a person. So true. America’s southern gem has called one of her own home, prying him away from the magnolias of Atlanta. JEFF FUNK is the new Creative Services Director of Tribune’s WGNO in The Crescent City. He’s been Assistant Creative Services Director at Hearst’s WDSU, so he’ll be hitting the ground running. While in Atlanta, Jeff was a creative writer producer for Turner’s Peachtree TV. He’s no stranger there, either, having served as Production Manager at CNN. Definitely Brand Dynamite, which is the name of his freelance endeavor. Will have to ask him which is his favorite NO dining establishments…there are so many.


You think your commute is bad….sitting in your AC’d car and all? Really? Take a look at what Mental Floss calls the 7 Craziest Roads in the World.

 

Think About This: "It is the mark of an educated mind to be able to entertain a thought without accepting it."  -Aristotle



 

April 5, 2011

Apr 4, 2011 by     Comments Off on April 5, 2011    Posted under: Uncategorized


Leaving TV is something most everyone has thought of…some more than others and on some days more than others, too. If you can find a great slot that still uses the talents and skills TV promotion supplies, great. Such is the case with MATT HYATT, one of my faves who hails from St. Louis.  He’s been Creative Services Director at Meredith’s CBS affil, KPHO in Phoenix. Matt is one lucky guy…he’s going to Intel and staying in the Valley of the Sun, too.  All that creativity is going to be used for the internal Intel projects. TV will miss Matt, but he gets a big ol’ Well Dunne!

Job Alert – Matt’s CSD slot at KPHO.

Insight into HBO’s True Blood success in marketing. They failed to mention the shirtless males, which is quite a draw…but that could just be a personal thing. 

Who writes the news headlines on Yahoo. PLEASE take a class in writing. PLEASE.

Think About This: “True heroism is remarkably sober, very undramatic. It is not the urge to surpass all others at whatever cost, but the urge to serve others, at whatever cost.” ~ Arthur Ashe

Tuesday, March 8, 2011

Mar 7, 2011 by     Comments Off on Tuesday, March 8, 2011    Posted under: Uncategorized


He’s a Jersey guy at heart and by birth, so getting to Philly is going to be a lot of fun for CHRIS GRENIER, who just hopped on the creative bandwagon at Big Smack. His title? Creative Director. He’ll be working side by side with owner ANDY HANN and Executive Producers HEIDI ERNEY and KELLY DIALS. Chris is making the switch from being VP/Copy Supervisor at Campbell-Ewald in Warren, MI (which is really Detroit, no?) and his agency roots go deep. Matter of fact, Chris has been with Doner, Ogilvy & Mather as well as Philly-based Tierney & Partners.  He studied at the Portfolio Center in Atlanta. Well Dunne! Chris.

Job Alert – WPRI in Providence is looking for a Creative Services Producer.

Think About This: “If you want to find richer meaning and purpose in your life, just keep loving.” ~ Alan Cohen

 

Tuesday, February 1, 2011

Feb 1, 2011 by     Comments Off on Tuesday, February 1, 2011    Posted under: Uncategorized


With yet more ice and snow headed to the Northeast….FOX DC’s Promotion Manager RALPH RENDON is packing it in and heading south.  Destination Houston. Forecasted temperature today down Houston way is 64 and rain. Not ice…snow…sleet…but plain ol’ rain. It’s not the weather that’s motivating Ralph. It’s his new job – he’s taking the Creative Services Director slot at FOX’s KRIV. He will be greatly missed in DC . The Miami native began his career at WSVN in S. Florida and worked at WPLG there as well. He headed north to the nation’s capital in 05 and he’s excited to take on the challenge of Houston’s FOX. Well Dunne! Ralph.

Job Alert: Promotion Manager slot is open at FOX DC. Yes, Ralph’s old job. You have to be totally organized, obviously talented and must work and play well with others. VP Creative MIKE HENRY is the man to impress.

Kudos to AMY WINTER who has outgrown her SVP-marketing and creative title and is taking that of General Manager and EVP of TLC. The Notre Dame alum has been VP On-Air Creative for TBS in Atlanta as well as VP/CD for Planet Green. Well Dunne! Amy.

What is Pepsi going to do with $20 million in ad money? No, not run Super Bowl spots (for the first time in 23 years, they won’t be on the game)…read about it here.

Think About This: "We usually do pay attention to our outer appearance, typically noticing whatever part of our bodies we are unhappy about. It behooves us, however, to get on very good terms with more than just the surface of our bodies as we grow older; for if we don’t listen to our bodies and pay attention to our physical needs and pleasures, this vehicle that we need to be running well to take us into a long and comfortable life, will limit what we can do and who we become." ~ Jean Shinoda Bolen
 

October 1, 2010

Oct 1, 2010 by     Comments Off on October 1, 2010    Posted under: Uncategorized


How can it be October already? OK, as far as I know, the following slots are open: CSD slots @WJXT/Jacksonville, @KOIN/Portland, @KSEE/Fresno, @Christian Broadcasting Network/Va Beach, VA, Assistant Creative Services Director @WDSU/New Orleans, Marketing Manager slots @WIS/Columbia SC, @KVOA/Tucson, VP-Creative Services @WTTG/DC, Promo Manager slots @WFTV/Orlando, @KPTM/Omaha, @WFTS/Tampa.

Had the pleasure of talking with BARRY AHRENDT as he was winding down his last hours as head of creative at WIS in Columbia, SC. That’s a Raycom NBC affil. After 11 years wrangling TV creative, Barry and his wife are now free to explore the world and are going to do exciting things that they never could while raising their two daughters. He’ll keep us posted. Well Dunne! to you Barry!

Cool app that lets you do a great little test on how memorable your website is.

Think About This: "I have faith in the truth, in its ability to find us…. If the truth often seems elusive when we seek it directly, perhaps it is some consolation that it also relentlessly reveals itself to us in our lives, our dreams, and the stories we tell one another." ~ Oriah Mountain Dreamer

August 23, 2010

Aug 23, 2010 by     Comments Off on August 23, 2010    Posted under: Uncategorized


More than the weather is hot in Raleigh. ABC’s WTVD has two new additions to the creative services department. Starting September 10 will be RONALD SAAVEDRA. The graphic artist returns to the station where he once interned. Cool. He’s a native of Fayetteville, NC and will be coming to the NC capital city from Cape Coral, FL, where he was with WFTXFOX4. He’s also done that artistic thing for News 14 Carolina in Raleigh.  He won’t need a GPS to find his way around…he graduated from  UNC Chapel Hill. Well Dunne! Ronald.
 
Already on the job is Ms. DARIN DILLEHUNT. It’s a promotion for the UNC grad (with honors thanks for asking), who started in the production department less than two years ago before “quickly distinguishing herself with her considerable talents and her drive to contribute.” That’s how CSD CURTIS MILES describes her. Very nice indeed. Well Dunne! Darin.

The creative marketing team at Sony shares their How To Market A Summer Movie.  Interesting for TV folks and, well, most any marketing person.

Very interesting insight into California viewing habits.

Think About This: "Stop trying to be ordinary. There is nothing special or desirable about being ordinary. In fact, it is totally unacceptable. You are an extra-ordinary being who must go into motion, into movement so that you will draw to yourself the equivalent of yourself. You have become an energy field that magnetically draws you to that which you are." ~ Jack Boland
 

April 16, 2010

Apr 16, 2010 by     Comments Off on April 16, 2010    Posted under: Uncategorized

 

BOB SALAZAR is adding some comedy to his life. He’s heading to Comedy Central as SVP/Creative Director, Brand Creative. Cool. The Syracuse grad makes the transition within the family, coming over from Spike where he was VP Creative Director. The NYC based Bob has also been VP Brand Image at Lifetime and was a Sr. Art Director at HBO. Well Dunne! Bob.

Getting a promotion at Spike TV is NIELS SCHUURMANS, now an EVP upped from SVP of the Branding and Creative. Niels has also been SVP or Creative at Nickelodeon. Well Dunne!

Have you all checked out the latest edition of PROMAX Brief? Hot hot hot. Tip of the hat to CHRIS PURSELL who wrangles this and also moderated an all-star article about social media, publicity and all that.

Think About This
: “Faith does not rely on knowing anything with certainty. It requires only the courage to accept that whatever happens is for the highest good.” ~ Dan Millman

 

February 9, 2010

Feb 9, 2010 by     Comments Off on February 9, 2010    Posted under: Uncategorized

 

DALE WYMAN is proof that what happens in Vegas does not always stay in Vegas. After a long, long time in Sin City at the NBC affil, and time at the helm of the NBC promotion board as chairman, he’s heading to Albuquerque’s Hearst operation, KOAT. He filled in last November for Hearst in Sacramento, which is home to the former KOAT CSD, LARRY KELLOGG. Small world. Dale et familia will now have front row seats for the annual Balloon Festival. Great news…Well Dunne! Dale.

What about the Super Bowl spots? Creative pro TERRY KOWALSKI rings in from Toledo (ya’ll need to keep Terry on the hiring radar)

TERRY: Overall, the Super Bowl commercials were a disappointment due to a lack of creativity and not pounding home the brand.  One spot in particular that did catch my eye, and will reinforce my choice at the vending machine, was the Snickers spot which stayed on task with recent marketing and made me laugh (memorable moment).  The E-Trade spots with the babies are always fun and you look forward to what the ‘little ones’ are going to say next… even though I still didn’t find it clear as to why I should trade stocks on line with this company.  I was happy to see the Clydesdales again representing Budweiser as they have become a staple for many classic commercials in the big game.  However, the Bud Light spots gave me the feeling only drunken fools drink that product.

There seemed to be nothing new with the GoDaddy.com campaign (recycled creative) and I can’t recall half of the other dot coms that were advertised.  I did find it interesting the promercials that aired, which were a take-off of LOST (ABC) and the use of characters from the Simpsons (FOX), as an interesting way to attract viewers who normally don’t watch these programs.  But, I still am not sure what product they were pitching… was it Coke?

Finally, the biggest let down of all was the spot for Taco Bell where a major teaser campaign was launched and the thought that something big was going to happen on February 7th.  Hats off to the NFL for making the game the best part of the Super Bowl… and don’t forget free Grand Slams at Denny’s on Tuesday (I actually may wait in line).

More tomorrow. Meanwhile, think about this: “Thou Shalt Not Steal” ~ Commandment #8
 

February 1, 2010

Feb 1, 2010 by     Comments Off on February 1, 2010    Posted under: Uncategorized

 

How cool is this! Neo-Pangea worked with NatGeo (that’s the National Geographic Channel for those of you who are wondering) and came up with: Shrink Your Own Head. Yep, go here and upload any picture you want. Yourself, your ex, your boss…and voila. Shrunken head, just like the TV show for which the app was created: Search for the Amazon Headshrinkers. No, not a therapist…the folks who actually shrink a head.

The latest version of the CBS Image promo has music group Train doing their version of the Platters “Only You” fyi.

Go Daddy’s feeling the tightened standards of CBS’ Super Bowl this Sunday. One of their ads has been given the boot. IMO seems that someone at the Eye is giving out an anti-gay vibe, since (no offense Go Daddy) the Phoenix based company has had  WAY more offensive ads on the game before.

Think About This: “We people of the world need to find ways to get to know one another–for then we will recognize that our likenesses are much greater than our differences, however great our differences may seem.” ~ Peace Pilgrim