Tagged with " Raycom"
Raycom Director of Research BILLY MCDOWELL isn’t just a great guy (worked with him long ago…) and an insightful research pro, it seems he’s also a musician! ReverbNation has his song performing in the top 3% so he will be a featured artist with them for the next couple of weeks. Give it a listen.
Kudos to WENDY MCMAHON for being elected to the Board of Directors of the Broadcasters Foundation of America. Wendy is, of course, President of the ABC O&O Station Group and a former promo pro deluxe. Well Dunne!
Anybody watch the premiere of Yellowstone with Kevin Costner on the Paramount Network? BEAR MENOR, the most handsome and talented young actor is in it. That’s a shout out and a tease at the same time…see how that happened? Anyone needing a young man with a natural read, well he doe that too.
Lots to ponder. Let’s hear a big Well Dunne! for them.
Think About This: “The problem isn’t that more people hate than love; the problem is when those who hate, hate with greater conviction than that displayed by those who love. Our love needs to rise up now like a mighty wave that will not stop building: passionate, convicted and applied to everything.” ~ Marianne Williamson
The Texas/Oklahoma market of Wichita Falls-Lawton OK is full of the friendliest people you’re going to ever run into. It’s been a great market for talented TRAVIS DENT, and the folks at KSWO are heartbroken to see that he’s going to leave. Yes, Travis is going to another Raycom station. Starting next month, Travis will take on the Marketing Director position at WSFA, the NBC affil in Raycom’s hometown and just so happens to be the capital of Alabama. He’ll be closer to family and his alma mater, Savannah State. Travis started in the biz doing promo and commercials for KMSS in Shreveport and was Promotion Manager for Nexstar’s WBMB-WBRL-WVLA in Baton Rouge. Hope you all send him a lovely Well Dunne! Travis.
Job Alert – Promotions Manager WGMB/WBRL/WVLA Baton Rouge
Job Alert – Director of Marketing – KAUZ (Wichita Falls, TX) / KSWO (Lawton, OK)
Raycom Media is seeking a Director of Marketing to lead marketing efforts in the Wichita Falls, TX/Lawton, OK market. The Director of Marketing will be responsible for marketing both KSWO-TV (ABC) and KAUZ-TV (CBS/CW). Candidates must be innovative, strategic and creative thinkers capable of protecting and promoting both brands across all screens while honoring the uniqueness of the Texas and Oklahoma audiences and interests. The candidate must be a leader, coach and trainer with a proven track record as a television marketing director. The DM works closely with the 7 News and Newschannel 6 news teams to create image and topical promotion. The candidate will oversee art and graphic design as well as create and implement social and digital marketing strategies. The DM works closely with both sales departments to help develop and execute revenue-generating ideas. The DM will also oversee all commercial production. Candidate must be a strong writer with exceptional interpersonal skills. The DM is responsible for all marketing strategies and brand management, as well as handling public relations and community-related activities. Candidate will be an effective communicator. He/She must foster a vibrant and positive work environment by leading and teaching a staff of marketing producers. Candidate must develop and execute effective on-air and on-line research-based strategic marketing plans, meet deadlines, and have strong attention to detail/good follow-through. Candidate must have a solid grasp of budgeting for all aspects of the marketing and creative services and should be able to edit on computer assisted non-linear editing systems. Candidate will work closely with the General Managers of both stations and will office in Lawton, OK. Qualified applicants, please apply online at kswo.com or the Raycom Media Career site and attach your cover letter and resume. No phone calls please. EOE-M/F/D/V
Think About This: “summer, after all, is a time when wonderful things can happen to quiet people. for those few months, you’re not required to be who everyone thinks you are, and that cut-grass smell in the air and the chance to dive into the deep end of a pool give you a courage you don’t have the rest of the year. you can be grateful and easy, with no eyes on you, and no past. summer just opens the door and lets you out.” ~ Deb Caletti from Honey, Baby, Sweetheart
Adventures come in all sizes and shapes…and they present themselves at times when we sometimes don’t expect them. Enter attitude. With the right attitude, they become life changing and joy producing. Yeah, that does sound a little over the top, but it’s actually true. ERIK CANDIANI has the right positive attitude as he embraces a new adventure that sees his family become trés modern. Bi-coastal actually. Mr. C is headed from the west coast to the east coast. Adieu VP Creative at KTVU in the Bay Area and Aloha to Raycom’s NBC affil WWBT in Richmond, VA. GM KYM GRINNAGE and he got along, to quote Forrest Gump, like peas and carrots, which leads to ERIK’s new role wrangling the creative staff in the city where they know the value of southern hospitality. He’s been CSD or VP Creative in Minneapolis and Denver plus was at KTLA in LA as well as KOVR in Sacramento. This will be an adventure – east of the Mississippi. Erik is a writer who turns out screenplays and has more energy than one can summon on a normal day. Great to hear it’s all going to be magnolia-covered and happy as soon as he drives all the way across the country. Now THAT is how you get the pulse of what’s going on. Huge Well Dunne! Erik.
Job Alert – VP Director of Brand and Digital Development WTIC Hartford
Job Alert – CSD WNCN Raleigh
Think About This: “Thre is no certainty; there is only adventure.” ~ Roberto Assagioli
Copyright ©2018 Kate Bacon/WellDunne!
Lovely LEAH MAYS is about to save a lot of time, a lot of gas and gas money, as well as wear and tear on her car. She’s returning to Raycom’s WLOX in Biloxi as the Brand Manager. She’s been commuting from her Oceanside home there to Hattiesburg for the last few years. The 75 miles drive takes about an hour. Hattiesburg is home to CBS affil WHLT where she helmed the marketing,and creative. Except for her first job in Bismark, ND (where she went to college), Ms. Leah has been in love with the Gulf Coast and has worked doing broadcast and station marketing for Meridian’s WGBC and Gulfport’s WXXV. Sticking closer to the ocean is going to be a real “ahhhh” feeling. A great big Well Dunne! Leah.
Job Alert – Creative Services Director WTVY Dothan AL
Job Alert – Preditor NBC Sports Philadelphia
Job Alert – Director of Marketing and Audience Development WSFA Montgomery
WSFA NEWS 12, the #1 brand in Montgomery, Alabama seeks a Director of Marketing and Audience Development to lead the station’s marketing department. This role provides expertise and support to News, Digital, Sales and all other local content efforts for multiplatform creative strategies, and commercial production services for WSFA.
- • This is the perfect role for someone who is currently a Director of Marketing, Marketing Director, Creative Services Director, Promotion Manager and/or Senior Producer looking for the next move in their career.
- • This individual is a hands-on leader, skilled in multi-platform marketing, outside media delivery, client creative services projects, and communications and community relations activities. Exceptional organizational and strategic thinking required to implement market research recommendations and achieve goals in audience development and revenue growth.
- • The Director of Marketing and Audience Development manages a creative team to produce award-worthy, audience-motivating promotion that will expand the station’s rapidly-growing broadcast and digital media presence. The Director of Marketing and Audience Development is also responsible for the station’s overall marketing strategy, including outside media planning and buying, budgets and employee training modules.
- • Bachelor’s Degree in Marketing, Advertising, Film/Video or related field preferred. 2 years’ experience in a marketing leadership position preferred. Send creative reel demonstrating advanced knowledge of video production, especially Adobe Premiere, Adobe After Effects and DSLR cinematography. Qualified applicants only, apply online and attach resume, cover letter, and link to your most recent work. Drug screen and Motor Vehicle Record check required. EOE-M/F/D/V
- • https://careers-raycommedia.icims.com/jobs/8335/marketing-director/job
Spring is when nature wakes from a dormant state and reaffirms life in colorful, vibrant ways. It’s much like beginning a new job. That’s why Well Dunne! blog is so much fun to write. Getting to share and then share again the excitement and anticipation of newness…possibility. Happy Spring! Keep moving forward (Bacon motto).
Think About This: “Always have your hook baited. In the pool you least think, there will be a fish.” ~ Ovid
Copyright©2018 KDBacon/Well Dunne!
While so many of you deal with extreme cold, wind and snow, let’s warm ourselves with good news from Louisville, Kentucky, where their famous mint julep might prove warming if accompanied by a nice roaring fireplace. Taking over the main creative seat at Raycom’s WAVE TV is KRIS BAETE. His official new title, and one that Raycom appears to prefer to the old title of CSD…Kris’ biz card now says Director of Marketing and Audience Development. Sounds good. Kris has been at the NBC affil first as the On-Air Promotion Manager then as Digital Markting Manager. The Western Kentucky U grad has a real eye for film which no doubt makes the viewers of Louisville happy in the long run. Good folks getting ahead…deserves a big ol’ 2018 style Well Dunne!
Hey, it’s the first TGIF of 2018. Make it memorable.
Think About This: “You are not only responsible for what you say, but also for what you do not say.” ~ Martin Luther
Copyright ©2018 Bacon/Well Dunne!
Making the switch from Toledo, Ohio to Myrtle Beach, South Carolina sounds like a lovely change of pace. It’s what JASON ASHMAWI has done. BTW, a name that echoes a Hawaiian Island is a great name. Jason of the Hawaiian island sounding last name is now the Promotions Manager at WPDE an WWMB, the ABC and CW affiliates in The Grand Strand. Jason was at Sinclair’s WNWO, NBC in Toledo. The Ball State grad did commercial production at Fort Wayne’s WPTA as well as shot news as a photojournalist. He’s going to have a wonderful time living in a resort city. Wonder if he plays golf…MB calls itself the Golf Capital of the World. Well Dunne! Jason.
Well Dunne! to all 44 Raycom TV stations for their decision to carry The National Memorial Day Parade, set for Monday May 29. Raycom has shown a tremendous amount of creativity when it comes to programming, and this is another example. 2pm – put it on your calendar.
Definitely not one to support the 24/7 work culture that so many have had thrust upon them. Without a division of work and relaxation, you’ll drop. Be a burnout. Be ineffective. France has taken steps with their ‘right to disconnect’ legislation. You should know about it. Thanks BBC News.
Think About This: “No matter how things appear in time and space, you will prevail. You are a forever being, a God-particle, and all else is illusionary. What’s real is love, what’s fake fades away. You’re here by choice, inclined to succeed, surrounded by friends, with positive thoughts 10,000 times more powerful than negative ones. Go, make hay, because in the blink of an eye, we’ll all move beyond the drama of circumstances into new adventures, no one left behind, more loved and in love. Yet right now, for just a little bit longer, we get to play here.” ~ Mike Dooley
Copyright © 2017 Well Dunne! Talent Kate Bacon
Graciousness is not an adjective that one often hears in describing a city. Instead, words like ‘Bustling’, ‘Growing’, ‘Fast-paced’, even ‘Picturesque’ are used – but ‘gracious’…not so much. One such city that can be described as gracious is Charleston, South Carolina. Home to The Battery and hometown to Rhett Butler, Charleston has a rich history, an elegant look and a social structure full of house parties and debutantes. It’s going to be the new home of JEFF WINGET, who is taking the Creative Services Director slot at Raycom’s WCSC, CBS. Jeff is making the change from St. Louis where he handled marketing, promo, art and the like for KSDK as the Director of Marketing and Promotion. The Utah State grad was at Salt Lake City’s KSL Director of Brand Services before hitting The Lou. Jeff begins Monday. The city is decorated for the holidays…and it couldn’t be a better time to be there. Well Dunne! Jeff.
Think About This: (a personal favorite…) “To touch someone with kindness is to change someone forever. Because for everyone you touch, you also reach everyone they will ever know. And everyone they will ever know. And everyone they will ever know. And so, for the rest of all time, your kindness will be felt, in waves that will spread, long after you move on.” ~ TUT, Notes from the Universe
Copyright © 2016 Well Dunne! Talent/KD Bacon
“Five Minutes With” Friday again…today we talk to BARRY FITZSIMMONS, an author, writer, producer, editor, creator, strategist, brainstormer, storyteller, podcaster and marketing man with a very exciting track record. Companies he’s worked with include ESPN, MLB Network, Studio City, NBC, CNBC …. you get the idea. His two books are Promo Cowboy and Life Askew.
So you’re the Promo Cowboy. What is a promo cowboy? A “promo cowboy” is a person who is devoted to a career in TV promotion, branding, marketing and/or content creation, and finds himself (or herself) skipping often from job to job, or town to town, in order to make a living at it. There are hundreds of us in New York alone. Maybe thousands. And when you count the cowboys in all 50 states, plus Canada… well, that’s a movement.
I gotta make one thing clear, though – despite the fact that my Twitter handle is @promocowboy, I am not the original Promo Cowboy. That was Greg Trimble, a fellow New York freelancer I’d known back in the 90s, who had this vibe, this persona, sort of like a cowboy. I think many of us cultivate a sort of persona, especially in New York, where it’s more challenging to stand out – it’s part of the reinvention process when you go from job to job and climb the ladder… every character in my novel, Promo Cowboy, shares this trait.
Anyway, Greg was a hell of a guy, and he died of a terrible, debilitating illness. Promo Cowboy, the novel, is an attempt to commemorate Greg, and to document our end of the industry. I mean, there have been some really important, dramatic and funny stories told about TV news, chiefly on film (Network, Broadcast News, Groundhog Day, Anchor Man), but Promo Cowboy may be the first to focus on TV marketing & promotion – plus, it has a serial killer, so… Yeah, my little TV-industry expose morphed into a crime drama (sequels are in the works!) as well as a podcast about working in TV marketing and promos. Makes total sense, right?
Best part of being your own boss…. It’s more about control than freedom. I often say that the idea of being your own boss is more alluring than the actual practice. I’m independent by nature, and I enjoy the freedom of being a cowboy, but that freedom is elusive, and illusive. I have a family to feed and a home to pay for. The truth is, as Promo Cowboy says, you gotta hustle and never stop. Here it is, the last days of summer, and I’d sure like a day at the beach, only I got clients to look after! Still, as a freelance promo producer in New York, you’re going to make more money than the guys on staff – a lot more, depending on how you position yourself.
My first big break was: Freshly graduated from BU’s film school, I am offered a position as Office PA on ABC’s Spenser: For Hire, filmed on location in Boston. I work 15-hour days, make coffee, make copies, answer phones, open and close the place (FILO). I make $50 a day and love it. Soon, I am on location with the crew and work even longer days, most of them outdoors, at wintery New England locations, freezing my ass off. I make $75 a day and love it.
Favorite way to jumpstart a stalled creative streak: Walk away. Bring a pad or use the voice record app and have a stream-of-consciousness conversation with yourself about the message you’re trying to get across, why it matters. Study the masters. Watch a classic film. Pray for clarity. If you’re the creative director, gather the team in front of a white board. Make the quietest person in the room say what he or she thinks – they always have something good to contribute.
Best quick office-type energy boost is: Eat an apple. Drink some coffee. Tea works too. Get outside. Take purposeful, copious breaths of oxygenated air, in through the nose – machine rooms are also great for that, the air is ionized.
Tech you use most in your job that you never thought you’d use: Before 2005 or so, I never expected I’d become an editor. Now I use Final Cut Express to cut my podcast. Best hundred bucks I ever spent. I love losing track of time when I’m editing something I believe in, where I’m the client, when I’m chasing a vision and getting closer with each keystroke. It’s sort of like writing a novel. It feels more like sex than work.
Latest campaign or spot you worked on and for whom: “Unstoppable,” Major League Baseball’s Postseason campaign for 2016, which has just begun running cross-channel on Fox, ESPN, TNT, MLB Network, etc. The campaign was designed by the great group at Oishii. Baseball fans will, I hope, come to love Sia’s latest single, which is the base track.
Favorite commercial or promo of all time: Hmmm… Guess I gotta go with Apple’s 1984 ad. I remember where I was when it aired, watching the Super Bowl in the common room at my dorm, a brownstone on Bay State Road in Boston. Changed the world, that ad did.
You made the switch from affiliate marketing to more…how did you do that? Sheer will, a few lucky breaks, maybe a little talent. That first gig on Spenser: For Hire lasted three years, and on hiatus I worked on commercials and features like Field of Dreams and Prancer, but I didn’t have the stomach for the film business. I started in on my first novel, Life Askew, and moved to Manhattan, and dreamed of living the writer’s life. Then, somehow, I landed a job writing and producing promos for Chris Spencer at The Comedy Channel (the network we now know as Comedy Central), then HBO & Cinemax. From there I moved into local and then network TV promos.
The thing is, all my jobs have been short-lived. I’ve never had a serious gig last longer than three years. I’ve jumped from cable nets to local stations, big networks and back, all in Greater New York City (aside from extended freelance stints in Philly for KYW, and Bristol for ESPN, and by then I’d moved my family to Connecticut). I have spent two separate three-year stints working for Frank Radice and Bill Hartnett at NBC News Marketing, and I would have chained myself to the radiator if it meant I could stay. Seriously, there is no more exciting place to work than 30 Rock – that building has a pulse to it. I was just there for a couple weeks, helping my friends at MSNBC during the conventions. Anyway, it feels like I’ve worked everywhere in this town, but there are still a few mountains to climb. Hello, Viacom?
You have 10 minutes to kill online. What sites do you visit? I’m so boring… Facebook, YouTube, Twitter, Linkedin, ESPN, HuffPo, Netflix (to update my watch list). The internet is more a tool than a toy for me.
Who would you like to spend “Five Minutes With”? Jesus Christ Himself
Mark Your Calendars and hats off to Raycom who is bringing attention to the devastating floods that have inundated Louisiana. No, a flood just doesn’t ‘go away’…the heartbreak lingers and the losses are incalculable. September 5, Labour Day, all Raycom stations and Bounce TV affiliates will broadcast a live concert hosted by Harry Connick, Jr and Randy Jackson featuring a dozen artists performing at Baton Rouge’s River Center Theatre. Called Louisiana Rising: A Benefit Concert for Flood Relief, it’s slated to run from 8/7 to 10/9 (Eastern and Central) and help out our brothers and sisters whose lives have been so horribly impacted. Well Dunne! to all the Raycom people at each of their stations and thanks LEC COBLE for the info.
Think About This: “The simplest acts of kindness are by far more powerful then a thousand heads bowing in prayer.” ~ Mahatma Gandhi
Copyright 2016 © Kate Bacon / Well Dunne! Talent
While many of us were celebrating Presidents Day in our own way, Raycom Media was adding to LEC COBLE’s tltle, making him one of the newest members of the VP Club. Lec is now Vice President of Broadcast Marketing, growing out of his old title of Corporate Director of Marketing. So glad to hear – he’s one of the people who ‘get it’ and there’s no praise higher. Based in Montgomery at Raycom’s headquarters, Lec travels a lot, via plane on weekdays and via two-wheeled favorites, sometimes a motorcycle sometimes a bike, on weekends. Along the way, he’s lived and worked in Tucson, Raleigh-Durham and the Greensboro market of NC. Kickin’ off Monday with a smile. Well Dunne! Lec.
Think About This: “We should not look back unless it is to derive useful lessons from past errors, and for the purpose of profiting by dearly bought experience.” ~ George Washington
Copyright 2016 © Kate Bacon / Well Dunne! Talent
East Carolina U has a very distinguished program in broadcasting and some pretty cool alums, like SANDRA BULLOCK. One such alum from the Greenville NC school is PATRICK BEARD, who is the new Marketing Manager of Raycom’s flagship station, WSFA, NBC in Montgomery, AL where Raycom headquarters. Patrick comes from the coast of North Carolina where he’s been Marketing Supervisor at Raycom’s ABC/FOX duopoly, WCTI and WFXI. Patrick is a very talented guy who started his TV career at another station in New Bern and has been writing and producing promos getting ready to run a department. The future’s so bright, he’s wearing shades! Well Dunne! Patrick.
For those who love radio and reading about it, check out Well Dunne!’s RICH VANSLYKE’s article on Programming. He’s a multi-talented guy.
Think About This: "If we could all hear one another’s prayers, God might be relieved of some of his burdens." ~ Ashleigh Brilliant
Copyright 2015 © Kate Bacon / Well Dunne! Talent
Playing catch up since hires during the February book aren’t tres abundant…let’s hear it for KATHARYN DEVILLE who was upped to Corporate Director of Marketing for Raycom. Katharyn is an LSU tiger who earned her degree from LSU in Shreveport. After a first job as a jack-of-all-trades newspaper pro, Katharyn became a News Producer for KSLA in Shreveport then went over to WGNO in New Orleans, still in News where she became an Executive Producer. From there, she went to Big D and WFAA where she grew into a Digital Producer then Digital Marketing and Product Manager. Before making the leap to Raycom corporate, she was Marketing Director at KTBS in, where else, Shreveport. A big Well Dunne! Katharyn.
Former Promo Pro BRAD MOSES has been GM’ing it and has a new station to wrangle. Hope all the folks at KAKE in Wichita welcome him warmly. Well Dunne! Brad.
JOHN RICE at Charlotte’s WBTV is all cool with a new news set. Yeah BONNIE BARCLAY and the talented folks at FX Designs for the new digs.
Job Alert – Executive Promotions Producer WTXF Philadelphia
Think About This: “Angry is just sad’s bodyguard.” ~ Liza Palmer
Copyright 2015 © Kate Bacon / Well Dunne! Talent
Kicking off a very wonky week…Santa Ana’s blowin’ on the west coast and the east coast about to become a tundra. In between, things aren’t too bad, which is a good thing for ADAM DOZIER, who is, indeed, in between coasts in Jonesboro, Arkansas. Mr. D is the new Director of Marketing at Raycom’s ABC affil KAIT in the city that calls itself "the Crepe Myrtle City". He’s bringing his artistry to the post- literally – having been Art Director at first KSLA in Shreveport and then most recently at WAFF in Huntsville. Yes, he’s a southern gentleman. In his first marketing director role, he’s got a great GM who, as it turns out, has a deep background in TV marketing. CHRIS CONROY will no doubt be available as a helpful marketing support, as well as leader. Well Dunne! Adam. Oh, all you kids in the Midwest…be glad you’re not on either coast to start the week.
Think About This: “Do not ask your children to strive for extraordinary lives. Such striving may seem admirable, but it is a way of foolishness. Help them instead to find the wonder and the marvel of an ordinary life. Show them the joy of tasting tomatoes, apples and pears. Shows them how to cry when pets and people die. Show them the infinite pleasure in the touch of a hand. And make the ordinary come alive for them. The extraordinary will take are of itself.” ~ William Martin
Copyright 2015 © Kate Bacon / Well Dunne! Talent
Remember the promise to find out about AMANDA CURRY, recently promoted to Regional Marketing Manager for Raycom? She dialed and shared the basics…her being a Cleveland native, or a genuine Buckeye from Ohio. Amanda loves Charleston and will get to stay there, using the South’s gracious city as her base. She’s lived there for 15 years, and from the sound of it, is as enchanted as everyone else. It just seems wrong to know a nickname for Charleston is Chucktown. Let’s wish Amanda another Well Dunne!
Think About This: “Blessed are the weird people; poets, misfits, writers, mystics, painters, trooubadours…for they teach us to see the world through different eyes.” ~ Jacob Nordby
Copyright 2014 © Kate Bacon / Well Dunne! Talent