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Tagged with " Syd Rubin"

December 1, 2017

Nov 30, 2017 by     1 Comment    Posted under: Featured

Let’s go to the gorgeous Pacific Northwest for today….and let’s talk about a patient, talented woman who is getting a shot at doing the creative marketing thing. Step up NANCY MacDONALD. She’s the News Brand Producer at Seattle’s KCPQ, where she’s been the Creative Services Coordinator for the last year. You do know that doing logs is a make or break marketing assignment that she no doubt nailed, since she worked in the Traffic Department at the Trib FOX station for eleven years. Yes, the ability to KNOW traffic is amazing and necessary. She’s been in TV before hitting Seattle…down in Roseburg, Oregon where she handled Creative Services Director / Producer / Director slots. So happy to hear of this promotion, but there’s a catch. Before she can unleash the creative side of her brain, we need to get her replacement. So read the job description below, pass it around, reach out to the brilliant SYD RUBIN with people so we can get Nancy a wonderful new daily rundown. The new person will get to work closely with CSD BRENT AYRES. Nancy, Well Dunne!

 

Job Alert – Creative Services Coordinator KCPQ / KZJO Seattle          The Creative Services Coordinator keeps the department running smoothly by effectively managing promo log placement strategy, maintaining promo inventory and fulfilling network and syndicated programming promotional requirements. This person works with department and station management to identify promotional opportunities and evaluate current strategies for effectiveness. Additionally, this role will work with fellow producer/editors to develop and produce promotional announcements.

Responsibilities

  • Accurately and strategically schedule promotional announcements for Q13 FOX, JOEtv & Portland’s CW.
  • Make day-of adjustments to logs based on topical news and or station changes.
  • Keep promotional inventory regularly maintained with appropriate lengths, versions, etc. to support station priorities and network obligations.
  • Regularly identify and communicate inventory needs to department leadership.
  • Edit and localize network and syndicated promotional material.
  • Proactively monitor quality control of all promotional assets in BRUTUS system.
  • Lead department point of contact for local and remote master control operations.
  • Represent department in all internal traffic related meetings & communication (DR, Sports, MC Hub, etc).
  • Assist and support writer/producer/editors with script writing, editing, producing, shooting as needed and time allows.
  • Qualifications    College degree required.

Think About This:  “Honesty is a very expensive gift, don’t expect it from cheap people.”  ~  Warren Buffett

Yes, of course it’ still copyrighted by me.

April 21, 2017

Apr 20, 2017 by     Comments Off on April 21, 2017    Posted under: Featured

It all started in Lubbock. Yep, in the near-Panhandle of Texas where LARA RICHARDSON had her first TV job. She coordinated Promos for KJTV and then jumped to USA Broadcasting in Miami where she added Writing and Producing to her repertoire before getting bumped to Director On-Air Promos. From there it was on to NYC to be Senior Writer Producer for Oxygen before catching on with Discovery where Ms. Lara held a series of well-earned titles like Supervising Producer for TLC, Creative Director of History Channel and VP Creative TLC.   In 2012 she was tabbed Senior VP of Marketing for Discovery out of their LA offices then just recently her title was again promoted to Group EVP Marketing Discovery, Animal Planet and Science Channel. VERY nice Lara. She graduated from high school in Puerto Rico and Washington State University. A kind hearted soul, she volunteered for the Red Cross after Katrina, and, in true creative style, turned that experience into a documentary. Well Dunne! Lara.

Job Alert – Senior News Brand Producer WCPQ Seattle (Work with SYD RUBIN!!!)

Now, let’s face it…finding a place where the ND doesn’t believe they are marketing pros…where the GM understands the marketing process and you don’t have to convince them it’s important…where your direct boss is one of the best, nicest and smartest ladies in the business (and she cooks too!) … in a big market, well, that’s pretty rare. And that’s what this job is. So my little puppets…let’s find the right person!

Think About This:  “The moment we begin to fear the opinions of others and hesitate to tell the truth that is in us, and from motives of policy are silent when we should speak, the divine floods of light and life no longer flow into our souls.”  ~  Elizabeth Cady Stanton

Copyright © 2017 Well Dunne! Talent Kate Bacon