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Tagged with " WDRB"

August 30, 2016

Aug 29, 2016 by     Comments Off on August 30, 2016    Posted under: Featured

Try as one might, making a mint julep – a good one – is not easy. Frankly, the only place where they really know how is Louisville. No place like Derby Town for a real mint julep… or a slice of black bottom pie. Cousins in Louisville who own a restaurant have proved this to be true. That said, it will be up to SCOTT BRADY to find his own favorites when he gets to his new hometown and takes the Creative Services Director slot at WDRB. Being a Tennessee man (Univ of Tennessee Volunteer), Scott will no doubt love the slight southern lilt to the Louisville speech. He’s been in Minneapolis at the FOX duopoly, KMSP/WTFC as VP Creative Services, the same title he had while at Kansas City’s FOX station WDAF.  He got his start in Nashville where he was a news editor then a promo producer at WTVF and then Promotion Director at WKRN. All the best in Louisville, Scott. Well Dunne!


Job Alert – Topical Creative Services Producer KJRH Tulsa

The Topical Producer, Creative Services is responsible for writing and producing on-air promotions, proof of performance, and station sponsorship spots. 

Key Activities

  • Conceptualize, write and edit on-air promotional spots for news, programming, web and special projects using multiple platforms
  • Works closely with reporters and management staff on story development and promotional script ideas
  • Organize promotion projects
  • Interact with and respond to social media audiences
  • Analyze rundowns to coordinate the best on-air, social and digital marketing materials
  • Track monthly analytics on all current social/digital platforms. Provide ways to optimize platform growth
  • Work closely with the team on story development and promotional script ideas
  • Work closely with affiliates to support programming on air and online
  • Perform other duties as needed by management

Education & Experience/Certifications

  • High School diploma (or GED) required.  Bachelor’s degree preferred
  • 1 – 3 years’ experience of writing or editing in local broadcast preferred
  • At least two (2) years professional broadcasting marketing/promotions/creative services experiences required.

Skills & Abilities

  • Knowledge of social media maintenance
  • Understanding of Nielsen rating sheets
  • Superb attention to detail, time management skills, and strong communication skills
  • Knowledge of post-production television editing techniques, with emphasis on Adobe Creative Suite
  • Experience with Final Cut or other nonlinear editing system 
  • Experience working with camera, audio and light equipment
  • Working knowledge of MAC systems

Attention Harpo and Oprah…you can not seriously expect people to sit through a :30 commercial for each and every time one wants to read or watch a quick vignette via your emails – but you do. Some of your content is not even ten seconds long, yet the spot is 3x that length. If one wants to comment on this…ready for it?…one needs to AGAIN SEE A COMMERCIAL. But the best part is after all that, you can’t comment. Not allowed. F in marketing. 

Think About This: "That’s all I wanted; for someone to look at me and listen to me, but in some beautiful and artistic way."  ~ Gene Wilder

 

Copyright 2016 © Kate Bacon / Well Dunne! Talent

 

August 29, 2016

Aug 28, 2016 by     Comments Off on August 29, 2016    Posted under: Featured

Family is everything. Even at those times when you feel smothered, or ignored, or embarrassed (it is an election year after all…) good people respond to family. When DAVID JEWELL made the choice to leave TV, at the heart of the decision was his family. When he finally closes the door on his office at FOX affil WDRB in Louisville, he’ll replace topicals, sweeps pieces and POPs with fun family things like picking children up at school and laughing and spending time with the people that make it all worthwhile. Retirement has a lovely sound, especially after the 40 years that David’s been in the biz. He’s worked in Louisville at both the FOX station as well as WHAS. David will be traveling too – he’s vacationing on the South Carolina coast this week to practice. He’ll be back in L-Town to help his successor so all will be well in TVland. Yes, the new CSD is coming from Minneapolis to be closer to his Tennessee roots. Read tomorrow and you’ll know who. Meanwhile, David is a great guy who deserves all the best. TV will miss him. He promises to keep in touch. So everybody let’s give him a Well Dunne!


Think About This:  “For last year’s words belong to last year’s language  And next year’s words await another voice.  And to make an end is to make a beginning."  ~ T.S. Eliot


Copyright 2016 © Kate Bacon / Well Dunne! Talent