Tagged with " Mike Cunningham"
While many of you are gathering swag in Vegas, nobody is going to bring back a better cherished treat than Memphis’ MIKE CUNNINGHAM. He and his lady love did the Vegas thing – they got married. Yes Elvis was involved at some point and it was a happy, fun wedding. He and the new Mrs. Cunningham are the best..and we’ll be sending them happiness and a Well Dunne! Mike is CSD at the Nexstar operation in the city known for Graceland.
RAY ECKE did an outstanding job covering Big PROMAX in NYC, and this is his last installment. Enjoy!
PromaxBDA 2018 Reflections
By Ray Ecke
Not sure why but the final day of PromaxBDA always feels a bit more focused compared to the previous two. Maybe it’s because most of the sales and business development folks have all headed back to the office, (or sleeping off the cumulative effects of the previous night’s party-hopping). Whatever the reason the net result usually is a final day of sessions that seems to attract the proverbial best-and-brightest who are looking to engage in a deeper conversation about what’s going on in our industry, good and bad, and discuss openly the challenges we face in our ever evolving world of content marketing, promotion and design.
That spirit was on display at sessions like “How To Build An Interactive Cult,” which took a deep dive into FX’s innovative awareness campaign leading up season 7 of American Horror Story, FX’s Stephanie Gibbons, Sally Daws and Jason Phipps shared the stage with agency Spark+Sizzle’s Cyndy Cecil-Bragg and Crystal Hall. Not on the stage but shouted out to was director Ian Karr of IKA Collective, New York.
Also worth noting was Tom Goodwin’s TV: RIP keynote, which challenged the notion that TV as a medium is dead, but instead to rethink the notion of TV itself and how to market via it. And of course State Of Our Art, gave everyone a glimpse at the extraordinary creative happening globally.
Following a lifetime achievement award to longtime BET Networks Chairman and CEO Debra Lee, and of course a guitar giveaway via Stephen Arnold Music, Dallas, where Hugo Creative’s Creative Director/Managing Principal Matt Guastaferro was hoping to take home psychedelic Gibson SG the leaders in sonic branding were raffling off this year (Sorry Matt, the lucky winner was Kent Devoll, Director, Promotions, Strategy & Scheduling at insp, Indian Land, SC), it was time to give away some glitzy gold statues.
Hosted by actor/comic Tone Bell, who is starring in new CBS comedy “Fam” this fall with Nina Dobrev, and also starred in Netflix’s “Disjointed” with Kathy Bates and NBC’s “Whitney” with Whitney Cummings, the 2018 PromaxBDA Promotion, Marketing and Design Awards honored FX Networks with North America Marketing Team of the Year for the eighth consecutive year, while CNN Worldwide won Global Excellence Marketing Team of the Year. Additionally, P+A was awarded North America Agency of the Year for work done on FX‘s
“American Horror Story: Cult” and Hulu‘s “The Handmaid’s Tale,” while Stun was honored as Global Excellence agency of the year. Full list of winners can be found here.
One of the more emotional moments of the evening came when CNN won for Brand Integration campaign for ”Parts Unknown with Anthony Bourdain.”
Outside in the lobby my old friends Michael Waldron, SVP Creative Dir. – Brand Design, Nickelodeon; and David Herbruck, President/Partner of creative agency Loyalkaspar, celebrated their wins (Waldron’s team at Nickelodeon won Gold for their Kids Choice Awards 2017 Program Campaign and the 2017 Nick Refresh; while Loyalkaspar took home multiple Silver’s for their Syfy rebrand).
Heading out toward the escalators that would deposit me back onto 6th Ave and a cool-nearly summer evening, I couldn’t help but contemplate the role the PromaxBDA and its members can play in speaking truth to power. Two years ago the Trump Presidency began in the very room where tonight CNN – the network most derided by Trump — took home the night’s biggest honors. Throughout the week there was undeniable sense of mission among many of the creatives I met not just to do great work, but make great work that matters. Hopefully that renewed sense of purpose will inspire those in attendance to create the needle-moving work we’ll be talking about next year. ###
Think About This: “Ethics is knowing the difference beteen what you have a right to do and what is right to do.” ~ Potter Stewart
Ah spring, when a young man’s fancy turns to love. And said man gets an engagement ring and asks his love to make it permanent. It happened just this weekend in Memphis when MIKE CUNNINGHAM popped the question. Mike is the CSD at Nexstar’s ABC affil, WATN, in the city that houses both a pyramid and Graceland. Of course, his intended said yes, thus becoming his intended. Everybody is all smiles and happiness. Mike is a Purdue grad who has done TV for such stations as KCCI in Des Moines and KTUL in Tulsa. Has a wicked sense of humor, and a gorgeous fiancé. Well Dunne! soon-to-be Mr. and Mrs. C.
Meanwhile, as life does, another soul has been called away. Let us all send our condolences and kind thoughts to ZOHRA ALNOOR POWANDA, who spins promo magic for WJLA in DC. Her father passed away….and he had the kindest eyes. He’ll be watching over his wonderful daughter from heaven.
Think About This: “Every so often your loved one will open the door from Heaven, and visit you in a Dream. Just to say “Hello” and to remind you they are still with you, just in a different day.”
MIKE CUNNINGHAM is now sporting a new title, new duties and yet not having to move one single box…perfection. He’s staying in Memphis where he’s been producing promos for WATN, the Nexstar ABC affil in Elvis’ adopted hometown. Official title is Creative Services Director. The Purdue grad also got a bump in title for his role as Producer for Local Memphis Live. He’s now Executive Producer. Mike has headed up creative concerns before at KCCI in Des Moines where he was CSD and in Tulsa at KTUL and in KGAN in Cedar Rapids where he was Promo Manager. Also on his resume is writer producer slots at KWWL in Waterloo, Iowa and WNDU in South Bend. He’s no doubt going to celebrate the deserved promotion with some fabled Memphis bar-b-q. Well Dunne, Mike!
Job Alert – Promotion Manager FOX59 Indianapolis (work with BOB ST CHARLES – you can’t do better for a boss) Responsibilities will include, but are not limited to:
- Assists Creative Services Director with the development of concepts and strategies.
- Develop and nurture a strong working relationship with news managers and reporters.
- Be a team leader for the on-air promotion writer/producers.
- Create and execute a strong log strategy.
- Connect with community partners and represent FOX59 with various groups.
Undergraduate degree or equivalent experience. No less than 3 years experience in local television promotion. Previous experience in management helpful. Computer Skills including non-linear editing and traffic systems needed. To apply log onto: http://fox59.com/jobs-at-fox59/ or visit TribuneMedia.com and click on careers. If you will be at Promax please contact Bob St.Charles, Creative Services Director at bstcharles@FOX59.com.
Think About This: (with a shout out to BONNIE BARCLAY “Come with me,’ Mom says. To the library. Books and summertime go together.” ~ Lisa Schroeder, from I Heart you, You Haunt Me
“Just when I thought I was out, they pull me back in.” Anybody feel that way with jobs in TV? Uh huh…The Godfather part 3 nails it, right? Anyway, MIKE CUNNINGHAM has been doing creative work outside the ‘real TV’ category and now, he’s the producer for Local Memphis Live at Nexstar’s WATN in Memphis. He’s been Promotion Director in Des Moines at KCWI where he produced Great Day Morning Show. He’s a Purdue grad who’s headed up creative at KTUL in Tulsa, KGAN in Cedar Rapids and KCCI. He’s recently been Creative Marketing Director for the Ames Times in, where else, Ames, Iowa. Enjoy Memphis and say hi to Elvis for us. Well Dunne! Mike.
Bonton Media has tapped promo man DAVID CALDWELL to be the new GM at KTXS. David had been Creative Services Manager at the ABC affil and before that was at Nexstar-owned KTAB/KRBC doing creative. Boston gets major gold stars for recognizing the leadership and knowledge that marketing people can bring to any organization. David replaces former promo man turned GM BUD BROWN who passed away suddenly. Thanks KAREN YARBROUGH for sharing the news about David.
Job Alert – Director of Marketing WTOL Toledo (Raycom’s LEC COBLE would be a treat to work with!)
WTOL, the CBS affiliate and Toledo’s News Leader is seeking a highly creative and passionate Director of Marketing. You will be responsible for planning, development and implementation of all of the station’s marketing strategies, communications and public relations activities. Candidates must have the knowledge to manage the station’s brand on all platforms, with special emphasis on digital and social media. Must be skilled in image building, topical writing and non-linear editing combined with the ability to train and coach our team in all these areas. Position has oversight of commercial production, digital, graphics for all platforms with some additional duties. The successful candidate must be able to develop and coordinate station marketing activities with news, work closely with sales to develop and execute revenue-generating campaigns; engage community partners and market internally as well as externally. High energy, a sense of urgency and strong interpersonal skills are necessary to lead our creative team! Qualified applicants please apply online and attach resume with cover letter. No phone calls please. EOE-M/F/D/V
Think About This: “A writer is a writer not because she writes well or easily, because she has amazing talent, or because everything she does is golden. A writer is a writer because, even when there is no hope, even when nothing you do shows any sign of promise, you keep writing anyway.” ~ Junot Diaz (winner of the Pulitzer Prize for Fiction, 2008)
Copyright © 2016 Well Dunne! Talent/KD Bacon